Portfolio
Case studies, live websites, writing and many more! Take a closer look at the go-to-market work, brand positioning, and content I've built for founders and growing businesses.
Iris North America | Advertising
Landing page development
Mary Hunt | Life Coaching
Website development, branding & positioning
Paul Hunt | Business Coaching Advertising
Website development & LinkedIn Optimization
Dan Stein | Law
Website redesign
Po-Stroy Sochi | Real Estate
Website redesign
Ecopara | Agriculture
Website development, branding & positioning
Case Studies
Launching a New B2B SaaS Product for an Existing Customer Base
A retention-first launch strategy that moved an existing customer base through a required migration — $5M+ pipeline influenced. →
Fixing the Gap Between Sign-Up and Revenue
A broken freemium funnel, rebuilt from the CRM up. Trial activation recovered, customer base grew from 260 to 310. →
A Post-Acquisition Rebrand That Grew Every Metric It Touched
A phased rebrand across three markets that protected every existing relationship and grew every metric it touched. →
Graphic Design
Webinar Production
- 10+ webinars planned and produced end-to-end
- Registration, promotion, live production, and follow-up nurture
- Executive-led sessions with live Q&A
Event Management
- 30+ events managed — trade shows, online seminars, AGMs, industry forums
- Budgeting, booth setup, and on-site staffing
- Signage, product literature, and lead-capture logistics
Thought Leadership
- Regular essays on Substack covering marketing, positioning, and the changing shape of the industry
- Writting samples are available upon request
I like making other things too: drawing, and street photography on the road.
I like making other things too: drawing, and street photography on the road.
Video Production
“Inside the Black Box” for TelcoBridges
Written, directed, edited, and promoted end-to-end.
